Easy Ways To
Make Money
OFFLINE From Local
Businesses!
No Technical Skills Needed - NO SEO Work Involved - NO Setting Up Auto-responders!
I wrote this report because many of my students ask me about the different types of services that they can offer offline local businesses that do NOT involve your typical SEO services or setting up auto-responders ("Cash Cow" Method).
This report was designed to give you an 'out of
the box' perspective on how you can charge local offline businesses for general "Internet Marketing"
services, but specifically not SEO
services or setting up auto-responders.
I have had a lot of success performing various
Internet marketing services for offline businesses.
Here are the 5 "Simple Methods" that
you can use to make easy money from local offline businesses.
Simple Method #1:
One simple thing you can do is offer article
marketing services to a local business. You can explain to them the benefits of
article marketing, such as the traffic it can potentially bring their website,
the leads it could generate for them, the SEO benefits of having back links from
articles, etc.
If you are an
article writer, you might be getting anywhere from $1.50
-$17+ per
article online, but most freelancers get about $3-7 per article on average.
However, when you offer article marketing for
offline businesses (to promote their business and/or their website) -- you can
charge A LOT I have gotten anywhere from
$25-50 per article from offline businesses and
they are more than happy with the results. Plus, most businesses will want you
to write 10-20 per month for them once you explain how article marketing really
works. If you can't write an article to save your life...you can always
outsource to an online freelancer that produces quality work. Heck, even if you
paid a freelancer $10 per article you would still bank a very nice profit!
Simple Method #2:
Another method of making some easy money in the
offline local business world, is to offer blog creation services to local
businesses. A blog is super simple (and FREE) to create. You do not have to
have any technical knowledge whatsoever. I recommend using
Blogger because they are owned by Google, so you know that it
will rank nicely on Google's search engine!
You can actually log in using your existing
Google account if you have a Gmail account or any Google account. It's the same
username and password as your Gmail account. Or, you can create an account for
free.
Make sure you create the domain name of the blog
to be the name of your client's businesses. It will come out looking like this
"YourClientsBusiness.Blogspot.com" in case you don't know already.
The main purpose of the blog is going to be an
additional source of traffic for your client's business. It will also link back
to their main website, giving them a valuable back link which is helpful for
SEO(search engine optimization).A blog is basically a website, but
with more bells and whistles. They Targeted traffic = leads = customers.
That is why having a blog is important for your client. Also, nowadays people
love blogs and they love reading other peoples'/businesses' blogs.
Most major companies and multimillion dollar
businesses have blogs...so why shouldn't your client? <--- This can serve as
a great selling point when pitching this to businesses.
As far as how much to charge an offline business
for creating a blog (or multiple blogs)
for them -- It's really up to you!
Some people enjoy the concept of charging low
prices for this service and getting more clients because of it. For example, if
you charge only $100 bucks for this, you might be able to do 5 or 6 in a week
easy. That's $500-600 a week ($2,000+ per month) which is a great living for
many people.
Others would rather charge more (like $499+) for
a custom blog and they would rather have less clients. Instead of needing to
get 5 clients to make $500, they only need to get ONE!
I like both of those concepts and both have
worked for me before, so again, it's really up to you.
Simple Method #3:
The 3rd method of making easy cash from offline
businesses is to offer Myspace/Facebook page creation services. EVERY big name
business nowadays has a Myspace page or a Facebook page which is a great
selling point for this service.
Once you explain the benefits of social
networking, building Granted, a lot of businesses might already have one or
they know how to set it up...but many will not. These are the ones you must find
and then offer to create one for them.
Some businesses might have a Myspace page but
not a Facebook, or vice versa. Some businesses might need you to
"pimp" their Myspace page.
You can charge anywhere from $50-100 EASILY to
set-up a Myspace or Facebook page for a local offline business. How many of
these do you think you can do in a week?!
Plus, it should only take an hour at most (more
like 15 minutes!) to set up one of these pages for your client, so the labor
involved is not difficult at all, therefore $100 is worth it.
If you can
charge more and you feel like it's appropriate then by all means, do it!
Simple Method #4:
This method involves a little bit more work, but
not much. Many businesses could benefit GREATLY from having Craigslist ads
posted for them once a week or once a day even.
Craigslist gets over 10 million visitors a day! This can obviously be a great
selling point for this service. Once a business owner hears that and confirm it
(if they need to), you will be able to charge them for this service with no
problem.
You can package
together different options, such as "5
Craigslist Ads Per Week for
$XX" or "One
month of Craigslist advertising
I think $10
per ad is fair for offline businesses (considering they pay the Yellow
Pages and other advertising companies MUCH more money!). If you do 5 a week for
them, that's $50 a week which comes
out to $200 per month, from just one
client. It should only take about 5 minutes or so to post a Craigslist ad for
someone, it is not difficult at all.
Simple Method #5:
Last but not least, we are going to discuss a
method that makes some people a LOT of money! I know a guy who manages the PPC
(Pay-Per-Click) advertising campaign for a BIG NAME security company and he
makes serious money. We're talking 5 figures a month.
Of course, we are not going after that just yet!
However, there is plenty of easy money to be made in the setting up of a
business's PPC campaign. I am sure many of you who are reading this have
already tried PPC advertising at one time or another. If you haven't, all you
have to do is set up a free account at http://www.Adwords.Google.com and set up
a starter campaign with a very small and affordable budget. I suggest somewhere
around
$5-10 per day. By using this FREE keyword tool
located at: https://adwords.google.com/select/KeywordToolExternal -- you can
plug in your main keywords that your client's business wants to target (For
example: "Tuxedo Rentals in Las Vegas").
The keyword tool will bring up related keyword
phrases and show you how many times each keyword/phrase gets searched for per
month. It will also show you how much advertiser competition there is for each
keyword!
Of course, you
will want to select the keywords that get a decent When you are in Google
Adwords setting
up a PPC account, they will also offer many keyword suggestions.
You will not be the one to maintain and manage
their PPC campaign unless you know what you're doing and/or have previous
experience with this type of work.
However, what you can do, is tell them what PPC
advertising is all about and see if they are interested in giving it a shot. It
is after all, away to get on top of Google for certain keywords really quickly.
Advertising is the most important expense of any business and in my experience,
most business owners are more than willing to give PPC advertising a shot. The
Yellow Pages charges $2,000 a month for their 'Google' type listing!!!! If your
client wants to target local key words, then this will be much more affordable
for them.
To set up their PPC campaign, you can charge
anywhere from $100$500+ depending on how knowledgeable you are, how good you
are at keyword research and what you feel comfortable charging. As long as you
are willing to for the work for X amount of money, and your client is willing
to pay X amount of money...the deal is fair and it is a win-win situation for
both parties.
Combining All 5 Steps:
You can also come up with a package that
includes ALL 5 of the "simple methods" described above. It would look
something like this:
-Article Marketing
-Blog and Squidoo Lens Creation
-Myspace/Facebook Creation
- Craigslist Advertising -Setup PPC Campaign
This whole
package combined could be worth a nice chunk of change. You can charge
$500 or
more for this package easily.
The labor involved, plus the potential results are worth every penny to the
business owner and for you -- Well I'm sure you'd be happy as well!
Again, this report was designed to give you an
'out of the box’ perspective on how you can charge local offline businesses for
general "Internet Marketing"
services, but specifically not SEO
services or setting up auto-responders.
I hope you enjoyed it!
I wish you the very best in your offline endeavors.